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Marc Le Menestrel
Articles by this author (180)
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International Business and National Politics: Royal Dutch/Shell in Nigeria (Seminar 4 with Case Study and Discussion, May 3, 2017)
Should companies get together with governments to control or even fight activists movements that are trying to disrupt their activities? (…) -
Guest Lecture on the Environment (Monday 15th of May 2017)
Mathieu spent his first 10 years working in multinational organizations from various sectors in France, USA and Spain. He has built a (…) -
Who are you? (Tuesday 4th of April, 2017)
The art of learning starts with asking beautiful questions. Who are we? is certainly one of them and we will share both our answers and (…) -
What are Chinese MBA students dreaming about?
While teaching a class on business ethics at Jiao Tong University in Shanghai in October 2011, students asked for a teaching about (…) -
Marketing Practices: The Tobacco Business (Video & Discussion) Friday 3rd of May 2013
Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. The behaviour of tobacco companies is now an (…) -
Seminar Group 203: Wednesday 13.30 - 15.00
Welcome to Group 203 of Strategic Management II! On this page, I will post the calendar for the group and maybe some more useful (…) -
The 3 Principles of Wise Power
If you know how to harness the power of your mind, heart and soul, you will be wiser in the face of surprises and disruption. One of (…) -
Seminar Group 201: Thursday 10.30 - 12.00
Welcome to Group 201 of Strategic Management II! On this page, I will post the calendar for the group and maybe some more useful (…) -
Business and Global Environmental Issues: The Oil Industry and Climate Change (October 9, 2012)
Summary What strategy can a major company design and implement in the face of global environmental issues? In this case-study about (…) -
Financial Crisis and the Role of Money (Friday 31st of May 2013)
The C.E.O. of the Big Bank has to decide about his strategy in the face of an international effort to regulate financial markets. Will (…)
