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Marc Le Menestrel
Articles by this author (180)
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Marketing Practices: The Tobacco Business (October 8, 2012)
Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. Summary The behaviour of tobacco companies (…) -
The Prince of Wales’s Business & Sustainability Programme: Brussels Nov. 2011
On November 10, I was invited to teach a short session on Values, Ethics and Leadership to the Prince of Wales’s Business & (…) -
Guest Speaker Aniol Brosa (April 18, 2017)
Note that I have modified the previous session description with an assignment and a video: available here. In this session, Aniol (…) -
From Economic Rationality to Ethical Rationality. May 11, 9:00-11:00
This session introduces a framework to analyze the rationality of actors’ behavior. Recalling the standard economic approach to (…) -
Unethical Process and Unethical Business (Monday May 22 and Tuesday May 23rd , 2017)
Video: “A Cloud Over Bhopal” Summary The Bhopal tragedy is a landmark in industrial history, for the consequences it had inside (…) -
Conclusion and sharing of key learning (Tuesday June 13, 2017)
We share key learning from the course and discuss how this learning can be effectively embedded in the future career of the students. (…) -
Bibliographic References on New Business Models
Relevant articles on Health Care, Oncology and Social Innovation: Innovating for More Affordable Health Care (2011). Stanford Social (…) -
New institutional actors for Global Health in Developing Countries
This is a research started by Cristin Fieber from BSM Master in Business. Below are a few tentative sections: -
Teaching Ethics to Chinese Executives
In September 2010, I was invited by Renmin University to teach 2 days in their new CMPM program, a 5-module training experience inspired (…) -
SPRING 2017_Class #5: Eco-system Services
Carbon Footprint Calculation Eco-system Services talk and practice Assignment #3 1. Read carefully the extract of A Necessary (…)
