Marc Le Menestrel

Articles by this author (180)

• Introduction Session (Monday 3rd of April 2017)

  In this session, we meet together, discuss the course intention, outline and methodology, and open a space for the pedagogical process (...)
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• Marketing Practices: The Tobacco Business (Lecture 5 with Video & Discussion, May 22, 2017)

  PLEASE READ CAREFULLY THESE INSTRUCTIONS ABOUT GROUP PRESENTATIONS Note that the WeDreamBusiness presentations will take place on (...)
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• HP Buying Autonomy

  HP in its own words HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and (...)
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• Guidelines to Groups’ Presentations - IMBA at Renmin

  This presentation is part of the “We Dream Business Project”. WeDreamBusiness.org is a web-based project launched to promote ethical (...)
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• Teaching Intention

  The intention of my teaching is to help people express their values in their decisions. I am inviting participants to be more aware of (...)
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• Introduction: Can you be Ethical and Rational? (September 26, 2011)

  The objectives, methodology, content and organization of the course are presented in detail. A discussion on the role of business in (...)
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• Influence Practices: The Tobacco Business and the Oil Industry (Video & Discussion) (September 28, 2011)

  Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. Summary The behaviour of tobacco companies is (...)
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• Corruption & the Power of Money (Case Study and Discussion) (September 29, 2011)

  Summary As a newly appointed manager of a production facility in Asia faces a corruption request from an official, he is not very (...)
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• Grading of Assignments - IMBA at Renmin

  Most of the questions asked in these course call for a subjective opinion. It is therefore especially important, for fairness and (...)
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• Test

  DIRECT ACCESS INTERNATIONAL BUSINESS POLICY COURSE @ UPF 2017

  DIRECT ACCESS ETHICS AND SUSTAINABILITY LEADERSHIP @ BSM 2017

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