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Marc Le Menestrel
Articles by this author (180)
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Marketing Practices: The Tobacco Business (October 8, 2012)
Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. Summary The behaviour of tobacco companies is (...) -
Business and Global Environmental Issues: The Oil Industry and Climate Change (October 9, 2012)
Summary What strategy can a major company design and implement in the face of global environmental issues? In this case-study about (...) -
International Business and National Politics: Royal Dutch/Shell in Nigeria (Group Work and Discussion) Monday 29th of April 2013
Should companies get together with governments to control or even fight activists movements that are trying to disrupt their (...) -
Ethique et raison économique : à quoi rêvons-nous ?
J’aimerais partager avec vous une surprise. Cela se passe en Octobre 2008, à l’INSEAD, lors d’une session sur les valeurs et la décision (...) -
Seminar Group 201: Thursday 10.30 - 12.00
Welcome to Group 201 of Strategic Management II! On this page, I will post the calendar for the group and maybe some more useful (...) -
Love, Ethics and Peace in Fashion
When I was contacted for an interview by FT’s fashion editor Vanessa Friedman about the CEO of a fashion house who is now partner with (...) -
Conclusion and sharing of key learning (Tuesday June 13, 2017)
We share key learning from the course and discuss how this learning can be effectively embedded in the future career of the students. (...) -
SPRING 2017_Class #19: Project Milestones#3
Project presentation and last opportunity to get feedback from classmates before the final paper. SOCIAL MEDIA CIRCULAR ECONOMY (...) -
Fairphone
Fairphone in its own words Fairphone is a social enterprise with the goal of creating a fairer economy. We open up supply chains to (...) -
Management Conference 2007: Driving COWI Towards 2010
A speech to inspire executives from a leading engineering and consulting company
