Marc Le Menestrel
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Teaching Intention

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by Marc Le Menestrel (3/06/2008)

The intention of my teaching is to help people express their values in their decisions. I am inviting participants to be more aware of the values that are reflected in their decisions and I propose them analytical tools to better understand how these values articulate together. I don’t tell them what to do, but I help them to be who they are and choose what best correspond to their values.

Rather than being judgmental about participants’ values, I like to empower them to discover their own values, to analyze the extent to which they are driven by economic values and ethical values, and to better understand the role of values when making decisions and when communicating. I do not expect others to share my own values. Rather, I propose methods and frameworks for people to better elaborate their judgments, to better decode others’ judgment and I leave them responsible, but better equipped, to choose how they want to act.

I made a specialty of mine to study the specific role and articulation of economic values and ethical values. I developed a series of conceptual frameworks and tools based on my theoretical and experimental research about their articulation. Drawing from case-studies and my own experience in business, I teach the application of this approach to practical cases in an inductive and experiential manner. I am trying to use as many real cases as possible.

It is in this spirit that I have built my executive courses and my MBA courses, taught in various programs at UPF, at INSEAD and directly to group of executives or to companies. The originality of my approach resides in the combination of a rigorous set of analytical methods with a realistic account of emotional and practical considerations. I believe that the success of my teaching primarily resides in that participants feel more powerful when dealing with ethical values. In particular, they like not to be preached about what to do and they feel they can better construct a balance between ethical values and the economic dimension of their decisions.


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